Logistar, the electric vehicle division of Sitecraft, has been a forerunner in the industrial electric vehicle market for over 25 years. Known for their commitment to sustainable solutions, Logistar offers a comprehensive range of zero-emission electric vehicles, including industrial vehicles, utility vehicles, tow tractors, tugs, and people movers. These products cater to diverse industries, emphasizing the significant benefits of electric vehicles (EVs) such as zero emissions, quiet operation, and no pollution.
Logistar approached our web design agency with the goal of creating an online platform that could effectively showcase their extensive range of electric vehicles and communicate the benefits of EVs to a wide range of industries. They needed a website that not only highlighted the economic and environmental advantages of their products but also aligned with their mission to help businesses reduce their carbon footprint. The platform needed to be user-friendly, informative, and reflective of Logistar’s innovative approach.
Understanding the importance of a strong digital presence in today’s market, we chose Shopify for its versatility and user-friendly interface. Our team worked closely with Logistar to understand their products, target audience, and brand ethos. This collaborative process was crucial in creating a design that embodied Logistar’s innovative spirit.
We focused on developing a clean, modern, and intuitive design that mirrored the efficiency and environmental friendliness of Logistar’s EVs. The website featured a straightforward navigation structure, making it easy for visitors to explore the range of vehicles, understand their benefits, and get in touch with product specialists.
To effectively communicate the economic and environmental advantages of Logistar’s EVs, we integrated detailed product descriptions, infographics, and case studies. The website was also optimized for search engines to increase Logistar’s online visibility and attract a broader audience.
The launch of the new Shopify website marked a significant step forward for Logistar in the digital arena. The platform successfully reflected the brand’s commitment to sustainability and innovation. Post-launch, Logistar experienced a notable increase in online engagement, with enhanced website traffic and improved customer interaction.
The user-friendly design and comprehensive product information provided on the site were particularly well-received. This ease of access to information has been instrumental in educating potential clients about the benefits of EVs and assisting them in their journey towards reducing carbon emissions.
Our ongoing partnership with Logistar involves continuous website updates and optimization to ensure it keeps pace with the evolving digital landscape and Logistar’s expanding product range. This enduring collaboration underscores our commitment to supporting Logistar’s vision of a more sustainable and efficient industrial future.
What did we do?
- Discovery + Strategy
- Custom Website Design
- Responsive Mobile-Ready
- CMS Customisation
- Creative Direction
- Website Development
- Shopify Development
- Speed Optimisation
- Ongoing Maintenance + Support