Est10 Recruitment
Jimmyweb designed and developed the website for Est10 Recruitment, a boutique Sydney agency specialising in executive assistants, private office support, and professional services roles. Delivered as a fully bespoke WordPress build with job API integration, the site takes an editorial, lifestyle-inspired direction, using refined typography, generous spacing, and a quiet confidence that positions Est10 closer to a premium consultancy than a traditional recruitment firm.
Est10 Recruitment is a boutique recruitment agency based in Sydney, specialising in executive assistants, private office support, and professional services roles. Known for their highly personalised approach, Est10 has built a reputation around long-term relationships, cultural alignment, and an intuitive understanding of both clients and candidates. Rather than operating as a high-volume recruiter, they position themselves as a premium partner, carefully curating placements that genuinely fit.
What sets Est10 apart is their emphasis on people over process. Their brand reflects a deep appreciation for personality, trust, and discretion. It is a business that operates more like a consultancy than a recruitment firm, and their digital presence needed to reflect that same level of care and refinement.
Est10 approached Jimmyweb after experiencing underwhelming results with previous digital agencies. Their existing website did not accurately represent the quality of their service or the strength of their brand. It lacked clarity, impact, and the emotional tone needed to connect with their audience.
They needed more than a redesign. They needed a complete rethink of how their brand was expressed online. The goal was to create a website that would immediately signal credibility and confidence, while also appealing to a very specific audience of high-performing executive assistants and business support professionals.
Another key challenge was balance. The site needed to feel elevated and editorial, but still remain practical for users who are actively job searching or hiring. It had to communicate warmth and personality without sacrificing usability or clarity.
Finally, performance and scalability were critical. Est10 required a platform that could support ongoing content growth, job listings, and SEO strategy without compromising speed or user experience.
What We Did
We approached the project with a strong focus on creative direction, ensuring the visual identity translated seamlessly into the digital experience. The design was intentionally bold, using refined typography, generous spacing, and carefully selected imagery to create a sense of quiet confidence.
The result is a website that feels more like a premium lifestyle brand than a traditional recruitment agency. The layout allows content to breathe, guiding users through the site with a natural rhythm. Rather than overwhelming visitors with information, the design builds trust gradually, reinforcing Est10’s positioning as a considered and highly selective recruiter.
We paid particular attention to hierarchy and flow, ensuring that key messaging was clear without disrupting the overall aesthetic. Calls to action were placed thoughtfully throughout the site, encouraging engagement without feeling intrusive.
The site was also designed to reflect the expectations of its audience. Executive assistants and professional support staff often have a strong appreciation for detail, organisation, and presentation. Every element of the design, from spacing to imagery to tone of voice, was crafted to resonate with that mindset.
The Tech Stack
The website was built as a fully bespoke WordPress solution, giving Est10 complete flexibility and control over their content. A custom backend ensures that job listings, resources, and pages can be managed while maintaining the integrity of the design.
Performance was a key consideration throughout development. We implemented speed optimisation techniques to ensure fast load times across all devices, despite the image-rich and design-led nature of the site. This ensures a smooth experience for users and supports ongoing SEO efforts.
The site is fully responsive, delivering a consistent experience across desktop, tablet, and mobile. This is particularly important for candidates who are often browsing opportunities on the go.
In addition to the build, we provide secure website hosting along with ongoing maintenance and support. This ensures the site remains stable, up to date, and performing at its best as the business continues to grow.
Bringing It All Together
The final result is a website that feels aligned with every aspect of the Est10 brand. It communicates quality, care, and confidence from the first interaction, setting the tone for the experience clients and candidates can expect.
Importantly, the site does not rely on gimmicks or overcomplication. Its strength lies in clarity, consistency, and a deep understanding of its audience. Every design decision supports the broader goal of positioning Est10 as a premium, boutique recruitment partner.
The platform also provides a strong foundation for future growth. With a scalable WordPress build and a clear content structure, Est10 is well positioned to expand their digital presence and continue attracting high-quality candidates and clients.
What We Loved
We loved the strength of the design direction. It takes confidence to embrace simplicity and let the brand speak through restraint rather than noise. The result is a site that feels polished, intentional, and distinctly different within the recruitment space. By leaning into a more editorial and lifestyle-inspired aesthetic, the site elevates the perception of recruitment from a transactional service to a considered, premium offering.
What They Loved
Est10 loved how the site feels carefully art directed and aligned with their audience. It reflects the level of professionalism and attention to detail they bring to their work, creating an immediate sense of trust.
They also appreciated how well the design speaks to their core market. Executive assistants and professional support staff respond to polished, high-quality environments, and the site delivers exactly that. It feels refined, confident, and ultimately, valuable.
Bold, striking, unforgettable.
What did we do?
- Discovery + Strategy
- Custom Website Design
- Responsive Mobile-Ready
- CMS Customisation
- Creative Direction
- Website Development
- Wordpress Development
- Job API Integration
- Website Hosting
- Speed Optimisation
- Ongoing Maintenance + Support
