
Google released an update in August 2021 that altered the way some web page titles appear in search results. How will this update effect your website?
Read MoreGoogle released an update in August 2021 that altered the way some web page titles appear in search results. How will this update effect your website?
Read MoreYour website is your 24/7 sales manager. It’s a marketing beast. A guru. It never sleeps. It never gets sick. It never has a off day and then makes excuses why it’s lost it’s mojo.
But it can age. Quickly.
Read MoreThere are a lot of myths out there when it comes to SEO – things that may sound true, but many of them are SEO techniques that aren’t going to move the needle in your SEO rankings. Here, we go over five SEO myths that you can ignore and move on with your day!
Read MoreIt’s well known that WordPress is the most popular content management system in use today, and it has been for years. This means that there are a lot of WordPress websites out there on the web, and they need to be maintained to keep them secure and performing well. Let’s go over some important reasons why maintenance is so important for WordPress users.
Read MoreDon’t be fooled by fake accounts and scams on Instagram! Follow these steps if you suspect an account might be fake or fraudulent.
Read MoreIt’s a well-known fact that the bounce rate of a website is an important metric for determining how good your site is.
If you have a high bounce rate, it means that visitors are only spending a little time on your site before bouncing off and going elsewhere.
Learn ways to reduce your bounce rate and increase the amount of time people spend on your site!
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When building a WordPress website, should you use an off-the-shelf template or invest in a custom WordPress theme? Is the cookie cutter approach right for you, or should your wesite be bespoke? Read on to learn what the key differences are and why many developers prefer one option over the other. You’ll also discover the main benefits of each and gain insight into making the right choice for your own site.
Read MoreFor most of the projects we work on, a domain name is already locked in. Occassionaly however, our advice has been sought for naming a domain, either for a new website, blog or a startup brand. Below, I’ve listed 6 quick tips for helping people select the best domain name. Where possible… (more…)
Read MoreOver the years we’ve had the opportunity to work with many website hosting companies – good and bad. There are many factors that you need to weigh up when choosing a website hosting company – but when all other features of the provider have been considered – try our one simple tip below to finding a good website host. (more…)
Read MoreContinuing on from Choosing a web designer: Part One – below are a few more things you should consider before choosing a web designer. (more…)
Read MoreA website can be a great tool for business, but if you go down the wrong path that is not a good match for your purpose and budget it can be an expensive and time consuming nightmare. So to help you out and to point you in the right direction, we have put together our quick guide of things you should consider before choosing a web designer. (more…)
Read MoreWhy should you try to write your website content in a way that will boost user engagement? The first reason is that if you don’t write your content well, visitors might not return to your website for a second visit. The other perhaps more important reason is that it effects the website’s bounce rate.
Read MoreThinking about starting your own online shop? Have a great product idea, getting ready to sell, but just not quite sure if you should take the leap or not? Read some of the following advice offered from some existing online shop owners…
Read MoreLaunching a website that stands out from the crowd is really quite simple. It needs a sensible understanding of your own business – and then following these seven steps below to make the right decisions.
Read MoreWe should all be designing for various screen sizes and devices now. And now there’s a great responsive design tool to help make that even easier.
Read MoreA content marketing strategy is the idea that you are going to write content that will drive traffic to your website. It’s one of the most powerful marketing tools you can use, but the key to having a good content marketing plan is to…
Read MoreConversion rate optimization can be a tricky business sometimes. It can become difficult to narrow down what’s working and what isn’t. There are so many points on the path to a conversion that need to be addressed that you really need to think carefully about your conversion optimization strategy.
Read MoreThe Meta tags are perhaps some of the most important text on a web page, not just for search engines. Meta tags can have an enormous impact on the user experience, brand awareness and conversion. Mastering these meta tags and using best practice will dramatically improve your website.
Read MoreSo, you’ve finally nailed down the design, production is underway, your new website is coming together just the way you planned.
And now you start thinking about the copy? Here are some of our tips to help you write better copy for the web.
Read MoreCompetitions, contests and giveaways can often be a good tactic to quickly help grow your online audience. When run well, you can get your website in front of a lot of potential customers. Your competition could even go viral. But there are some pitfalls to be aware of.
Read MoreCustomers coming to your website from both paid and organic searches are extremely valuable to your business. However, climbing Google’s search rankings is getting harder and harder. A lot of the tried and true methods that SEO experts have used in the past to gain higher keyword rankings are being devalued by Google.
Read MoreMany traditional advertising agencies are, by neccessity, now moving into the web design and web development space. This makes perfect business sense considering the large amount of money which is being refunneled from traditional advertising methods into online advertising and marketing.
Read MoreWhen selecting a company to help you with your Search Engine Optimization campaign, you need to be aware of a few of the pitfalls that can undo the inexperienced website operator.
Read MoreOn the this page, we provide you with a few basics of Search Engine Optimization that can help you take your first steps on the path to increased traffic.
These are some of the basic things that we immediately look at when beginning your Search Engine Optimization campaign.
Read MoreThere’s been a lot of buzz about Twitter recently in the media, so its natural to want to know what all the fuss is about, and learn more about how Twitter might benefit you, both personally and in business.
I thought it might be a good idea, to put together a quick beginners guide to Twitter for our clients, and a list of my top 10 tips for using Twitter in business, to help you understand the basics of Twitter, and how you can use Twitter to help your business.
Read MoreI recently read a post over at 37 signals about why the designers there skip Photoshop in the design process and I found myself agreeing with most of the conversation. There are some good reasons for designing this way, along with some good counterpoints.
Read MoreWe recently recommended to a client that they set up a page on their website promoting themselves (and optimised for their name) so that people searching for them in Google would get this page as (hopefully) the first result and help them manage their reputation.
The client expressed some concerns about putting themselves out on the web as a personal brand, and we thought some of the issues that were brought up were worth a mention here.
Read MoreSomeone recently said that cloud computing is like teenage sex – talked about more than actually done. And usually done badly. Having recently set up our office in Sydney, we decided to do more than just talk about it (cloud computing that is).
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